Andy Seagrave

D&AD Street Cones

These street cones were the first thing I ever produced. While wandering the streets of New York City I made a simple observation: street cones kind of look like pencil tips. So with the help of my guerilla advertising professor, Frank Anselmo, we painted them to resemble the coveted D&AD award show pencils and sent them to the U.K. office where they were displayed on the sidewalk outside. Later these won merit at the One Show.